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The increasing interest in smart homes showed by homeowners represents a great opportunity for house builders. 

Numerous data sources and market studies indicate that the market is growing rapidly and property developers have been slow to seize the opportunity and are missing out on the potential for additional revenue and profit.

The topics covered by the white-paper include:

  • Users' willingness to pay 
  • Latent demand shown by non-users
  • What smart features are consumers willing to pay for
  • Interest in smart homes varies based on age, gender and income
  • Intelligent homes: going a step further